This year's SoundClash Festival tackles the Big Idea of "terrain" in two ways:
First, by examining terroir, a word often associated with food or wine in exploring what influences its taste, in terms of climate and soil. Artistic output, like food, is an embodiment of its environment. Everything from socio-economics to cultural lineage contributes to how art is made, how dance styles are developed and how, when and where music is written and performed. Where artists take something special from their terrain, they also leave something special behind.
SoundClash takes the approach that artists are the embodiment of their terroir – the artists performing will represent the most future-focused talent that shows their roots while redefining the parameters of their genre or discipline.
Secondly, we'll look at our digital terrain, where electronics, music and art collide in a reshaping of how we look at and interact with our networked world of infinite possibilities. Through interactive displays, workshops, films and concerts, we hope a dialogue will emerge about how we interpret our relationship with technology and terrain through the crafts of art and music.
The SoundClash strikes where these two themes meet, a genre-free collision of ideas. This is art with roots, created for a digital future.
Eli Klein, Lead Artistic Associate, Music
Sergio Elmir, Assistant Artistic Associate, Music
Candace Shaw, Artistic Associate